Seven Premium

As of February, 2018, the total number of "Seven Premium" products reach 3,900 types, with 190 product types making over 1 billion yen a year in sales.
The secrets of their popularity include cooperative development with well-known manufacturers for each product, devotion to premium quality, and convenience that allows our customers to easily buy these products at any time at our group's stores (more than 20,000 in Japan.)

"Seven Premium" products have one of these marks on their packages.
There are a large amount of products from a wide range of categories. Please look for these marks in order to see which product is a "Seven Premium" product.

A continuously evolving brand

Seven Premium

A wider-ranging, more precise response to the needs of the times.


Our Superior Brand

Seven Premium Gold


Foods

Seven Premium Gold


The Safe and Secure Fresh Food Brand

Seven Premium Fresh


Fresh Foods

Seven Premium Fresh

The Brand that adds Satisfying
Moments to Your Day

SEVEN CAFÉ


Coffee and Baked Goods

SEVEN CAFÉ


The Brand that Enriches Your Life

Seven Premium Lifestyle


Household Goods and Apparel

Seven Premium Lifestyle

Popular SEVEN PREMIUM products

SEVEN CAFÉ

SEVEN CAFÉ

Seven Premium Gold

Seven Premium Gold

Seven Premium Fresh

Seven Premium Fresh

Seven Premium

Seven Premium Seven Premium Seven Premium

Seven Premium Lifestyle

Seven Premium Lifestyle Seven Premium Lifestyle

There are many more original products at Ito-Yokado.
Please look for them at our stores!